Walking in Goult2

By William Widmaier

June 10, 2010

Category: A Profile

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A leader of creative teams (marketing, new media & product design) by profession, William may be best known as the marketing genius behind the rapid rise and success of Internet giant Earthlink. He is a veteran of well over 70 film marketing campaigns and a Hollywood Reporter Key Art Award winner for his work for the American Film Institute.

Over the years he’s built and led a number of successful marketing, new media and product design teams, and held multiple leadership positions including VP Marketing at Earthlink, Creative Director at national magazine publisher eRepublic, President of New Media at Platinum Studios, Director of Marketing for Helio (acquired by Virgin Mobile), founding CEO of a direct marketing company that achieved #66 on the Inc 500 by its third year, and Managing Partner of Hollywood advertising agency Orion Communications.

He has a reputation of building great teams and increasing market share and revenues wherever he goes.

William is also an award-winning producer: a Gold Aurora Award and a WorldFest Silver Star for the animated series The Kellys produced for Turner.

While recognized professionally for his marketing prowess and creative team leadership, William’s somewhat secret other life is as a writer. Early on he wrote the occasional magazine article and penned the popular column Mojo Tech for the magazine California Computer News.

Of greater significance was his success writing movies. William’s screenwriting credits include Warner Bros. & Concorde Pictures produced feature film Virtual Seduction. He’s had over a half dozen scripts optioned, some repeatedly, and wrote a work-for-hire script that ended up at Disney. He also does the occasional story consulting for producers.

In 2010 William’s novel A Feast at the Beach was released at a star studded party at the Beverly Hills residence of the Consul General of France. The novel is an evocative Franco-American coming of age tale that takes place in the coastal town of Saint Tropez in Provence, France. He is honored and humbled by the many positive reviews the book has received, including being named “Best in new fiction & non-fiction books” by Bookviews. The book is available at Amazon.com, where it has hit the top 10 bestseller list for its category a number of times. You can also pick it up at most major bookstores.

William is currently working on a collection of short stories with a working title of The Laughter of Small Gods.

Over the years telecommunications companies, movie producers, entrepreneurs, software firms and investment bankers have sought William for advice.

For the last 9 years he’s been leading the global product design team at NortonLifeLock (formerly Symantec), the largest consumer cyber security company in the world. It keeps him busy.

The rest of the time you can find him wandering the hinterlands of Provence in southern France.

And writing stories.

Awards include:

  • Gold “Design of the Times” Award.
  • Gold Aurora Award.
  • Hollywood Reporter Key Art Award.
  • # 66 on the Inc 500.
  • Best in New Books, Bookviews 2011.
  • 5 nominations, and 2 Maggie Awards.
  • Silver Star Award, Worldfest International Film Festival.
  • Symantec Global Partner Marketing Award 2012.
  • Symantec Achievers MVP Award 2013.

General Links:

LinkedIn profile

Blog: Captain’s Log

IMDB profile

@LeCapitain on Twitter


A Feast at the Beach

A Feast at the Beach on Amazon

A Feast at the Beach book page

The Provence Post review

Zimio photo essay of the high-profile Los Angeles release party

Bonjour PARIS review

French Morning magazine’s book review

Facebook fan page